Reflections Post 2

The topics we have been covering in class are getting more involved in the overall aspects of business and not just the general basics. We have covered marketing and developement of products, introducing products to build them up and their product life cycle. We have also gone over the different types of products and how they are sold. We have discussed how everything from the environment, personal experience and psychological factors can influence purchase as well as buying power and convenience. We discussed how a product must be available when you need it in the form that you need it, be affordable and in a convenient location. Differnet types of convenient products are sold almost everywhere and are easily interchangable where as other types of products are less likely to be substituted. Marketing in general seems to be very important because it shows that everything influences how likely a product is to be succesful.