Right now in business we are learning about many different things. We're learning about how to market a product, the different types of marketing, and why people are interested in those products. We are also learning about the different types of categories of a product. Some products are for everyone, and some are only for one type of person. We have also discussed what makes a utility, including time, place and form. Marketing alone is what drives people to buy one product over another, so it is a very important aspect of business to pay attention to.